Is your brand your most powerful asset?

It can be.

 

Your brand is not an ad.

Or a logo.

Or a product.

Or a perception.

It’s a blueprint for growth.

THE DISTILLERY CONSULTING GROUP

WHY (We exist)

TO BRING OUT YOUR BRAND’S BEST SELF

HOW (We work)

STRATEGIC WORKSHOPS THAT UNLOCK THE MAGIC IN YOUR TEAM

BECAUSE (We deeply believe)

GREAT BRANDS ARE BUILT FROM THE INSIDE OUT

SERVICES

Research

Qualitative research including focus groups, mini-groups and one-on-one interviews (on or offline) for any challenges facing the business. (We outsource quant to one of our partners.) Whether you need to understand the problem better, create a customer journey, persona, or you want to validate and optimize a product or communication concept, our advantage is the strategy and storytelling are baked-in.

Strategy

Workshop-based sessions led by an expert facilitator and a deep set of insight-revealing tools.  Includes a rigorous Situation Analysis prior and complete set of Strategic Recommendations post. Sample Outputs: Brand Positioning, Brand Architecture, Portfolio Management. Annual Growth Planning, Communication Planning, Employee Value Propositions.

Training

Design-thinking training for your whole team. Learn the tools today’s Executive MBAs use to sharpen their customer experience (CX) process and prowess. And do so while engaging your team in a fun, chemistry-building environment that elevates productivity and morale. (A good reason to bring the team together!)

CONTACT US

dean@distillerygroup.ca

archetypesandavatars.com

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© The Distillery Consulting Group 2020